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From The Sunday Times
December 10, 2006

Swede sensation

Scandi homewares aren't all flatpack, says Talib Choudhry

A new wave of Swedish design companies is out to prove that there’s more to Scandinavian design than pale wood and ergonomic cutlery. “We’re taking tradition and adding 10% provocation,” says Jonas Nordgren of the cutting-edge label VUJJ, which launched its furniture line at the London Design Festival in September. Also offering hip homewares are the Swedish high-street favourite Sia, and Design House Stockholm, which will open a flagship store on the King’s Road early next year. Check out its capsule collection at Selfridges for a taste of what’s to come.


1 Pastillo bowls, from £13 each, by Lena Bergstrom for Orrefors

2 Superstructure chair, £1,959, by David Design

3 Rhubarb fabric, £69/m, by Jobs Handtryck, all from Skandium; 020 7935 2077.

4 Lux table, £1,730, by Penny Forlano, for VUJJ; 00 46 4097 2760.

5 Tid ceramic clock, £40, by Marianne Abelsson

6 Cotton Lustgarden cushion, £40, by Stig Lindberg

7 Nordic Light candleholder, £54, all from Design House Stockholm; 020 7318 3779.

8 Coffee pot, £30, from Sia; 0870 608 6060

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